Event in Numbers | 1 hour | 20 national media | 7 brands and retailers
Our Health & Wellness Power Pitching press event, held just before Christmas, successfully connected leading nutrition, fitness, health, wellness, and mental well-being brands with over 20 national journalists, perfectly timed to capitalise on the January New Year, New Me consumer surge.
Designed as a fast-paced, high-impact session, the event gave participating brands, including Rollr, Parasym, ArtFund, yōjō, AG1, Sollos, and Famileo, a unique platform to showcase their products and services, share their brand stories, highlight key USPs, and take part in live Q&A sessions. Brands pitched to small, intimate groups of journalists, creating a personalised and memorable experience that encouraged genuine engagement and meaningful connections with the media.
The event attracted a highly targeted mix of national media, from Health Directors and Sleep, Beauty & Wellness Editors to Reviews Writers and Editors-in-Chief. Attendees represented leading publications and broadcasters, including Good Housekeeping, ITV Lorraine, Fabulous, Woman & Home, OK!, The Daily Express, Country Living, Marie Claire, Metro, Reach PLC, The Sun, and The Mirror, among others.
Journalists gained early access to upcoming product launches, exclusive collaborations, and tailored story angles, while discovering new and emerging brands not yet on their radar, ideal for January features and long-lead content planning.
Journalist Feedback
Good Housekeeping - “The Power Pitching event was great - really convenient via Zoom, well organised, and I made some great new contacts.”
Made for Mums - “I really enjoy these power pitching events and find them a brilliant use of my time. It's great that I can discover new and exciting brands and products when I'm working at home and can maximise my time without having to travel to meet each individual PR. I can see all the products fitting onto features we have coming up.”
Metro - “Fantastic and well organised event as always!”
Looking Ahead
If you’re looking to elevate your brand visibility, connect face-to-face with leading national journalists, and secure valuable media coverage, our 2026 Power Pitching events offer a proven and efficient solution.
To find out how you can get involved, email aimee@cijgroup.co