Event in Numbers | 1 hour 15 mins | 22 national media | 8 brands and retailers
The 10th July saw our Virtual Back to School Power Pitching event where hand selected national journalists were presented with an array of Back to School essentials ahead of September 2024.
Called to the front to present their products were; M&S, Learning Resources, STABILO, Schuh, Cricut, My 1st Years, Kickers and David Luke.
Our 22 top national media on the roll call learned about products ranging from school uniforms to stationary to how to craft your own products.
The 1 hour 15 minutes ensured to keep everyone engaged as the brands showcased their offerings in a 6 minute pitch benefitting from intimate engagement and Q&A time.
Our media friends were over the moon with the day’s outcomes as 100% rated their experience ‘Excellent’ on their report cards.
Hear from the media directly;
Women’s Health - “Great brands with great ideas - can't wait to work with them”
Grazia - “As a parent, I understand the challenges of preparing everything a child needs for school, and as a journalist, I appreciate the importance of helping parents find the best products. The Back To School Power Pitching event seamlessly combined both aspects: an opportunity to engage with brands and explore products from the convenience of my desk. These CIJ power pitching events have been invaluable for networking with numerous brands and discovering a wealth of new products, especially as a remote worker.”
Closer - “What a brilliant way to see and hear about some of the products available.”
That’s Life! - “It was great - varied brands, and felt there was the right amount of time with each. I learnt about new products and new initiatives - particularly interested in the universal focus on sustainability.”
So many brands in attendance have already received some amazing media coverage following the event, including The i featuring Kickers, M&S, David Luke and Cricut all in one article covering the ‘Seven tips to save money on school uniforms and shoes’.
If you’re interested in securing a spot on one of our upcoming Power Pitching events and connecting with top-tier media or would like to become a brand partner, please email aimee@cijgroup.co for further details.