On the 6th of October, we kicked off the month of October with our Food & Drink Power Pitching event - a fantastic opportunity for journalists to hear about the food and drink brands shaking up the industry this year. The event was jam-packed with delicious delicacies and moreish must-trys, as well as seasonal sensations as Christmas approaches.
From luxury liquor to food to fuel your day, we had all the brands that you need to hear about:
We were delighted to partner with Crosstown Doughnuts for the event, who specialise in delicious goodies, including doughnuts (of course), chocolate, ice cream and biscuits. They know how to spoil someone, so they treated our media guests to some mouth-watering doughnuts to get them in the mood for food ahead of our Power Pitching event. In the words of Jen Bedloe, from Future PLC, they were ‘DELISH! What a fun treat.’
It wasn’t just the goodies that were a success, with 100% of attending media rating the virtual event experience as ‘excellent’ and planning to attend some of our future events.
We are also delighted that all of our media attendees who provided feedback intended to cover some, if not all, the products pitched at the event. We’re always thrilled to hear that our clients have made their mark!
Power Pitching is an amazing opportunity to get the word out about unmissable product launches, must-have gifts and seasonal sensations. It’s a shortcut for our journalists to find the retailers worth writing about.
But don’t take it from us, here are just a few of our reviews from this event:
“It was a good mix of clients…It also went quickly and smoothly. The time with each brand was spot on and it was useful having the 2 minutes in between.” Hannah Evans, The Times.
“Loved the intro and food related music… liked the stats from energy efficiency, and the eco friendly stance on some brands too.” Christina Chrysostomou, Real Homes.
“What a fun and easy way to connect with PRs and brands, with a funky playlist to boot. This event brightened up my morning and was an hour well spent.” Jen Bedloe, Future PLC.
As the New Year creeps ever closer, we’re excited for the brilliant pitching prospects we’ve already got lined up for 2023.
If you would like to take part in one of our Power Pitching events, then please email erin@cijgroup.co
We look forward to seeing you there!
CIJ Group