Power Pitching
What is Power Pitching?
Coined speed dating meets Dragon’s Den, virtual Power Pitching supports brands and retailers to sell-in their latest products to the national media, ahead of key occasions in the retail calendar.
Over one hour, PRs deliver a 6-minute pitch to intimate groups of top tier journalists, meeting up to 25 national media – all of whom are looking to meet brands and retailers to feature in their upcoming articles and gift guides. What’s more, PRs can take part from the comfort of their office, meeting room or home from anywhere in the country, meaning no travel time.
The facts & figures
100+virtual events hosted
300+brands & retailers
90+PR agencies
1,200+national journalists attending
20events per year for each retail sector and occasion
2017providing PR solutions for over a decade
Benefits of Power Pitching
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Virtual Format
Save time and budget on travel, allowing you to participate from anywhere across the UK
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One-Hour Sessions
Fit these quick and efficient press events between meetings
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Budget-Friendly
Save up to 80% of the cost compared to hosting your own events
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Intimate Pitching
Present to 3-4 journalists at a time, allowing you to tailor your pitch accordingly
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Product Range
Enjoy 6 minutes per pitch to showcase best-sellers and new releases
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Media Contacts
Receive the full contact details of all the attending journalists including home addresses
Upcoming events
Lifestyle Christmas Gifting
17th September 2026
60 mins
Showcase your products that elevate everyday living and are perfect for gifting, from seasonal decor collections to gifts ideal for every occasion. Let journalists witness the essence of your brand and discover the secrets to living in style.
Christmas Toys
30th September 2026
90 mins
Make Christmas more playful by pitching-in your top products for Christmas to the national media. From fun-for-all-the-family board games to the latest licensed toys. Our national media friends are giddy with excitement to discover the latest graze-driven toys.
Christmas Food & Drink
1st October 2026
60 mins
Delight the nation's taste buds and savour the sweet success of the holiday season by presenting your delicious dishes, foodie gifts, and seasonal drinks to journalists who are ready to indulge in the flavours of Christmas. Ensure your culinary creations are at the top of every shopping list this year.
Christmas Home & Gift
8th October 2026
60 mins
Deck the halls with your seasonal Christmas gifting ranges, from Christmas decor to dining essentials to gifts ideal for all recipients. Make homes merry and bright this season by securing coverage in national publications
Tech & Gadgets
14th October 2026
60 mins
Launch your gadgets into the hands of the national media and blow them away with your must-have technology. From smart home appliances helping to make everyday tasks a breeze, to the latest innovations in beauty advancements, the media is ready to uncover your developments and promote them far and wide.
Christmas Mother & Baby
15th October 2026
60 mins
Cut through the noise and ensure your products are what mothers are shouting about this Christmas. From pampering the new mums, to personalised pj’s for babies, our carefully curated media are returning for our hugely popular Mother & Baby Power Pitching event just in time for Christmas.
Black Friday Offers
4th November 2026
60 mins
Take on Black Friday like never before and sell-in your products to the national media so consumers are prepared to ready, set, shop on the 27th November! Showcase your unbeatable deals and irresistible offers to top journalists and stand out during the Black Friday shopping extravaganza.
Health & Wellness
2nd December 2026
60 mins
Shake away the January blues and make sure your products are a New Year health and wellness musthave. From fitness accessories to mindfulness books, sustainable beauty products to new experiences, the national media want to hear from a wide range of brands and retailers about products that’ll help kickstart the New Year on a high.
What attendees say about us
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Associate Director
"We love working with the team at CIJ Group and have seen great success from the Power Pitching events. With how busy journalists are across the board these days, it's great to get face time with them whenever you can, and the Power Pitching events are the perfect opportunity to keep them up to date with all the latest news and products from clients."
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Brand Marketing Director
“Power Pitching is a very quick and easy way to get your products in front of relevant, top-tier journalists.”
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Lifestyle Editor
“‘All you need is love...and a CIJ Valentine's Power Pitching event!”
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Senior PR & Marketing Leader
"CIJ's Power Pitching sessions are one of the best ways we’ve found to get our products in front of quality journalists quickly and effectively. In just an hour, we can connect with relevant Top Tier media contacts, which is a huge win for a smaller brand like ours. Without the budget for regular press events, it’s an affordable, consistent way to share new launches and stay on the media’s radar."
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Senior Editor
“Very well organised. The hour flew! And the PRs made good use of their time to talk us through some of their key products for Valentine's Day. There was a great variety of products on show to suit all interests and budgets.”
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Founder & CEO
“Power Pitching is a great way to get seen by some brilliant journalists at the right time. The format means the message needs to be clear and punchy, and journalists are engaged and ready to receive a pitch, which is awesome.”
Speak to one of our team today
Get in touch to find out more about our services and upcoming events, we’d love to hear from you!
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