What is Power Pitching?

Coined speed dating meets Dragon’s Den, virtual Power Pitching supports brands and retailers to sell-in their latest products to the national media, ahead of key occasions in the retail calendar. 

Over one hour, PRs deliver a 6-minute pitch to intimate groups of top tier journalists, meeting up to 25 national media – all of whom are looking to meet brands and retailers to feature in their upcoming articles and gift guides. What’s more, PRs can take part from the comfort of their office, meeting room or home from anywhere in the country, meaning no travel time.

The facts & figures

100+virtual events hosted

300+brands & retailers

90+PR agencies

1,200+national journalists attending

20events per year for each retail sector and occasion

2017providing PR solutions for over a decade

Benefits of Power Pitching

  • Virtual Format

    Save time and budget on travel, allowing you to participate from anywhere across the UK

  • One-Hour Sessions

    Fit these quick and efficient press events between meetings

  • Budget-Friendly

    Save up to 80% of the cost compared to hosting your own events

  • Intimate Pitching

    Present to 3-4 journalists at a time, allowing you to tailor your pitch accordingly

  • Product Range

    Enjoy 6 minutes per pitch to showcase best-sellers and new releases

  • Media Contacts

    Receive the full contact details of all the attending journalists including home addresses

Upcoming events

Christmas Home & Gift

Christmas Home & Gift

8th October 2026

60 mins

Deck the halls with your seasonal Christmas gifting ranges, from Christmas decor to dining essentials to gifts ideal for all recipients. Make homes merry and bright this season by securing coverage in national publications

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Mother & Baby

Mother & Baby

15th October 2026

60 mins

Cut through the noise and ensure your products are what mothers are shouting about this Christmas. From pampering the new mums, to personalised pj’s for babies, our carefully curated media are returning for our hugely popular Mother & Baby Power Pitching event just in time for Christmas.

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Black Friday Offers

Black Friday Offers

4th November 2026

60 mins

Take on Black Friday like never before and sell-in your products to the national media so consumers are prepared to ready, set, shop on the 27th November! Showcase your unbeatable deals and irresistible offers to top journalists and stand out during the Black Friday shopping extravaganza.

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Health & Wellness

Health & Wellness

2nd December 2026

60 mins

Shake away the January blues and make sure your products are a New Year health and wellness musthave. From fitness accessories to mindfulness books, sustainable beauty products to new experiences, the national media want to hear from a wide range of brands and retailers about products that’ll help kickstart the New Year on a high. 

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Toys & Games Spring/Summer

Toys & Games Spring/Summer

17th March 2027

60 mins

Put your latest toys and games in front of the national media who will be shaping this season's must-have lists. From outdoor adventures and creative crafts to collectibles, tech and family favourites, this event is your opportunity to showcase the products set to entertain children of all ages throughout Spring and Summer months. Make your next bestseller the one everyone is talking about.

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Home, Garden & Interiors Spring Summer

Home, Garden & Interiors Spring Summer

18th March 2027

60 mins

Showcase your products that transform a house into a home ahead of the national Spring/Summer refresh. Whether you're launching stylish interiors, gardening gadgets, outdoor living collections, kitchen innovations or home entertaining essentials, meet the national journalists influencing the upcoming season and secure coverage opportunities that’ll be talked about in every room.

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Mother & Baby

Mother & Baby

28th April 2027

60 mins

Connect with journalists searching for the latest parenting essentials, thoughtful gifts and innovative products for modern, growing families. From newborn necessities and feeding solutions to maternity must-haves, nursery inspiration and keepsakes, position your products in front of the national media looking to champion the very best in the industry.

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Father's Day Gifts

Father's Day Gifts

13th May 2027

90 mins

Secure coverage opportunities in this year's Father's Day gift guides by presenting your standout products to influential national journalists. From innovative tech and grooming to food and drink favourites and unique experiences, showcase your gifts fit for a King that will inspire shoppers across the nation and help make dads feel celebrated.

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What attendees say about us

  • Associate Director

    "We love working with the team at CIJ Group and have seen great success from the Power Pitching events. With how busy journalists are across the board these days, it's great to get face time with them whenever you can, and the Power Pitching events are the perfect opportunity to keep them up to date with all the latest news and products from clients."

  • Brand Marketing Director

    “Power Pitching is a very quick and easy way to get your products in front of relevant, top-tier journalists.”

  • Lifestyle Editor

    “‘All you need is love...and a CIJ Valentine's Power Pitching event!”

  • Senior PR & Marketing Leader

    "CIJ's Power Pitching sessions are one of the best ways we’ve found to get our products in front of quality journalists quickly and effectively. In just an hour, we can connect with relevant Top Tier media contacts, which is a huge win for a smaller brand like ours. Without the budget for regular press events, it’s an affordable, consistent way to share new launches and stay on the media’s radar."

  • Senior Editor

    “Very well organised. The hour flew! And the PRs made good use of their time to talk us through some of their key products for Valentine's Day. There was a great variety of products on show to suit all interests and budgets.”

  • Founder & CEO

    “Power Pitching is a great way to get seen by some brilliant journalists at the right time. The format means the message needs to be clear and punchy, and journalists are engaged and ready to receive a pitch, which is awesome.”

    Speak to one of our team today

    Get in touch to find out more about our services and upcoming events, we’d love to hear from you!

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