Our Work
Press events for brands, retailers and PR agencies
CIJ Group offers both in-person and virtual press events for brands, retailers and PR agencies to connect with top tier journalists
CIJ Group was founded by Courtney Rogers in 2017. Her inspiration was sparked after reading an article in the Evening Standard, by Jo Malone MBE titled: “Here’s why Christmas will be a washout if it hasn’t happened by July”
At the time, Courtney was running an events company, regularly planning ‘Christmas in July’ press events for leading brands and PR agencies. She experienced firsthand the challenge of hosting individual press events – costing brands significantly in time, resources, and budget, whilst balancing the nerve-racking uncertainty of media attendance. Courtney had a vision where all brands and retailers could host their Christmas press events collectively to maximise their exposure. After extensive market research, the power of collaboration was clear – more brands and retailers coming together would mean higher quality and quantity of media attendance at press events. And so, the Christmas Press Show was born.
Supporting brands throughout the year
Our collaborative press events have supported household brands, high street and online retailers to meet key journalists throughout the year. From driving brand awareness to launching new products, our face-to-face press events help brands to stand out from the crowd and garner coverage opportunities with leading publications.
Following the success of the Christmas Press Show, our Power Pitching virtual event series was launched to support both in-house PR teams and PR agencies to meet with their target media for all occasions and seasons in the retail calendar, including Christmas, Valentine’s Day, Mother’s Day, Easter, Father’s Day, Back to School, Black Friday and more.
Our founder, Courtney Rogers
“We are constantly looking for cost-effective ways for brands and retailers to get publicity for their product and gifting ranges. Building relationships with journalists is a key differentiator and helps you get noticed in today’s crowded marketplace. By working together, journalists save time and PRs get more coverage opportunities. This win:win approach has been one of our founding values for over a decade and we’re proud to have supported hundreds of brands, retailers and PR agencies to date”
Courtney Rogers,
Gifting Expert & Founder of CIJ Group
Brands & retailers we're trusted by
Our press events are trusted by 400+ brands and retailers, from household names and high street stalwarts to online retailers, licensed brands, supermarkets and smaller emerging brands.
Media we work with
Our events have supported thousands of busy national, regional, consumer, lifestyle, business, broadcast and trade media to connect directly with PRs and discover their new launches, hero products, brand stories, and seasonal offerings to feature in their articles, gift guides, reviews and shopping pages. For busy media, our events provide an efficient use of time for content generation throughout the year
